Lara Jade Business Seminar at Canon Pro Solutions

Lara Jade at Cannon Pro Solutions

Lara Jade Bio:
Lara Jade Photography is an internationally represented fashion, editorial and advertising photographer currently based in New York City.
Well it all started like this! A dark room with a projector.

Then Lara steps out to talk about her presentation on Photography and Business.

Lara went through her early years of work and had some very insperational images and stories from 14-17yrs when she started her own business.

Key points to improve and keep upto date:

• Planning Ideas
• Keep Testing
• Range of Images

Then Lara mentioned her 10 quick tips the business of photography:-

1. Keep it simple
2. Choose your direction - don't be a jack of all trades
3. Know your equipment
4. Stay inspired - new ideas
5. Keep shooting 60-70. % personal
6. Branding - first impressions -artist
7. Networking - 80% of what they do! Sharing ideas
8. Learn your market - know competition and price usp
9. Get back up - model connections - creative teams - pr- representation - agents
10. Confidence - gets you work - key to success

She then moved on to the Importance of social media: Why use social media?

• Attract new clients
• Establish a reputation
• Share your vision
• Express yourself
• Show new work
• Share knowledge
• Connect with clients

Advantages: free, saves time, insight
Disadvantages: copyright privacy
"Social media enables you to create a conversation you wouldn't of otherwise had?" - Lara Jade 25th October 2011

Lara then mentioned she has been using Facebook for 6 years and like twitter it keeps her in contact with fans . She likes Twitter because its short and to the point and allows for constant feedback.

Linkedin
PIX 500
Blogging ideal for: Behind the scenes - Tip n tricks - Resources

She mentioned that keeping it simple with links and consistent branding and incorporating other social media Tumbler and Wordpress. She like Tumbler as people can reblog?
Facebook insights is great for monitoring interaction and she has 62470 fans on FB page.
She also uses Google analytics to find out where webtraffic is coming from and what countries her work is being followed.

There was then a question time. It ended like this.

In a nut shell it was a insperational seminar, great for new starters or people who don't use social media very much. I did feel a slight disconnect with the audiance but in the Q&A session the emotion was regained.

If you would like to visit Lara Jades work please pop over to her blog.

Lara Jade Blog

Canon Pro Solutions - Hasselblad

I had a great day at the Canon Pro Solutions day in Islington London as i'm sure you can tell.
I had the pleasure of meeting Mark Witney the Web, IT and Communication Supervisor at Hasselblad.

I had great fun with the Hasselbad H4D - 31 with True Focus, a system that allows you to move the camera angle up/down/left/right and remain in focus.

When i was there i spoke to Nicky West who showed me the software they offer. It was easy to use an workflow would be manageable. We also discussed a great Food Photographer Jonathan Gregson.

Below are some images that i took on the day. I think they are great!

The model is Fiona York, taken with the H4D - 31 with a HC 80 Lens at Canon Pro Solutions Day.
ISO-100, F11, @70mm

Have a look at the detail.

Full Size:

This is straight out of camera zoomed to 100% WOW just WOW.

The other thing to note is file size of around 80mb each.

Please post, tweet or blog this post.
Hasselblad
Very Professional Model Fiona in an image I took but Copyright belongs to Hasselblad UK taken at the Pro Solutions Event Using Hasselblad H4D. This is from a 31 Megapixel Camera provided by HB UK the lens is a HC80mm Lens 100 ISO, F11

Canon Pro Solutions Day 2011 - the best bits

Had an amazing day at Canon Pro Solutions on Tuesday.

Who would have imagined I would have had the chance to meet David Newton, Brian Worley two ex Canon employees that are currently doing some amazing things and well work keeping in contact with not to mention they are just great blokes.

Play with the band new Canon 1D-x that has 14fps and 200,000 + iso :) the spec on this camera is amazing.

Canon EOS-1D X – key features
- 18.1 MP full frame CMOS sensor
- Up to 12fps and 14fps shooting
- 100-51200 ISO, up to H:204800
- 61 point AF system
- 100,000 pixel RGB AE metering with DIGIC 4
- Full HD 1080p EOS movie
- Dual “DIGIC 5+” processors
- Clear View II 8.11 cm (3.2”) 1040K-dot LCD
- Ethernet port
- Price (TBC - approx £5299 inc VAT)
- Availability (TBC - approx March 2012)

I subscribed to a new Magazine that has been published by the great editor Grant Scott called Hungry Eye this magazine is for Photography and filmmaking. I will review this magazine very soon on another blog post.

Took some pictures with the Hasselblad H4D, it is a beast of a camera like its files, but what a loveable camera image quality is pin sharp!

The most amazing thing of the day was watching Lara Jade give a presentation on Photography and Business, she was great to listen to. She didn't capturer her emotion in the presentation but i feel this may be due to the lack of presentations  but even though it was captivating and for me she really hit home about what business, strategy and marketing is all about.

To really cap it off i tweeted  few pictures of her and she retweeted me :) well massive smiles for me to be re-tweeted by her :)

I am putting together a blog post specially from her presentation to follow in the next few days.

And to top it off on my way home sat on the train i read an inspirational interview with Tesco ex-CEO Sir Terry Leahy. Well i'll tell you more about that very soon!

Worth while links from this post below.

Hasselblad 
Lara Jade
David Newton
Brian Worley